Clear View Spotlight gives your business the credibility of trusted journalism and the visibility of modern search.
How to Use Spotlight
Spotlight works best at key moments in your business story — when credibility and visibility matter most:
New Ownership or Rebrand – Reintroduce your business to the community with authority and reach.
Grand Openings & Expansions – Announce new locations, services, or product lines.
Milestones & Anniversaries – Celebrate years in business or major achievements with a story worth sharing.
Community Involvement – Highlight charitable work, sponsorships, or local partnerships.
Leadership Changes – Introduce new leaders or team members in a trusted format.
Seasonal Campaigns – Drive awareness for limited-time offers or services tied to holidays, seasons, or community events.
Each of these moments is an opportunity not just to promote, but to build lasting trust by showing up in the right place — in Google search, in inboxes, and in the local paper.
New Ownership or Rebrand – Reintroduce your business to the community with authority and reach.
Grand Openings & Expansions – Announce new locations, services, or product lines.
Milestones & Anniversaries – Celebrate years in business or major achievements with a story worth sharing.
Community Involvement – Highlight charitable work, sponsorships, or local partnerships.
Leadership Changes – Introduce new leaders or team members in a trusted format.
Seasonal Campaigns – Drive awareness for limited-time offers or services tied to holidays, seasons, or community events.
Each of these moments is an opportunity not just to promote, but to build lasting trust by showing up in the right place — in Google search, in inboxes, and in the local paper.
See Spotlight In Action
Community Financial Services Group’s Spotlight feature reached thousands locally and now ranks #3 on page one of Google for their brand name. Read the article →
Littleton Fitness' Spotlight feature appeared on Page 1 of Google within 24 hours of publishing. Read the article →
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People today are looking for more than ads—they’re looking for connection. These stories help your future customers feel like they already know you when they find you, and that builds trust before they ever walk through your door.” |
Who This Is For
Clear View Spotlight is designed for local businesses and organizations that want more than ads — they want trust.
Our best-fit partners include:
Small businesses ready to grow their visibility online and in the community
Family-owned companies looking to build credibility for the next generation
New owners or rebranded businesses who need to reintroduce themselves
Community-focused organizations that want recognition for their impact
Professionals and service providers who rely on reputation and referrals
If your business serves with integrity and cares about customer trust, Spotlight is built for you.
Our best-fit partners include:
Small businesses ready to grow their visibility online and in the community
Family-owned companies looking to build credibility for the next generation
New owners or rebranded businesses who need to reintroduce themselves
Community-focused organizations that want recognition for their impact
Professionals and service providers who rely on reputation and referrals
If your business serves with integrity and cares about customer trust, Spotlight is built for you.
Why Spotlight Works
Published on CaledonianRecord.com: outside the paywall, indexed by Google.
Multi-channel visibility: web, print, newsletter, social.
Trusted local journalism + professional storytelling.
Backed by Clear View Advantage’s expertise in Online Reputation Management.
Multi-channel visibility: web, print, newsletter, social.
Trusted local journalism + professional storytelling.
Backed by Clear View Advantage’s expertise in Online Reputation Management.
Ready for your business to stand out online?
About Clear View Spotlight
Clear View Spotlight is a partnership between Clear View Advantage and The Caledonian Record, established to help local businesses share their story in a way that builds credibility, shows up in search, and reaches thousands across Northern New England.
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Your Partners in Visibility
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Clear View Advantage — Led by Amanda McKeen
Amanda brings years of experience in Online Reputation Management, guiding both global brands and small-town businesses on how to show up online with clarity, credibility, and confidence. She founded Clear View Advantage to bring that expertise home to New England, helping overlooked local businesses earn the visibility they deserve. |
Together, this partnership ensures your story is told with expertise, authenticity, and impact.